CBC The National: Kim Kardashian ‘re-evaluating’ Balenciaga relationship after ad scandal

 
Tieja MacLaughlin Eli Glasner CBC The National

Kim Kardashian ‘re-evaluating’ Balenciaga relationship after ad scandal

European fashion house Balenciaga is facing stiff backlash over a recent holiday campaign that some say sexualized children. Top brand ambassador Kim Kardashian said she's so upset that she is re-evaluating her relationship with the company.

 

Tieja MacLaughlin spoke with CBC’s Eli Glasner for The National, commenting on Balenciaga’s disturbing holiday ad campaign, and Kim Kardashian’s response from a crisis management perspective.

Kim was likely limited in how critical she could be, and what she could say, due to her contractual obligations to the brand as an ambassador.