PRESS — CBC The National
Kim Kardashian ‘re-evaluating’ Balenciaga relationship after ad scandal
European fashion house Balenciaga is facing stiff backlash over a recent holiday campaign that some say sexualized children. Top brand ambassador Kim Kardashian said she's so upset that she is re-evaluating her relationship with the company.
Tieja MacLaughlin spoke with CBC’s Eli Glasner for The National, commenting on Balenciaga’s disturbing holiday ad campaign, and Kim Kardashian’s response from a crisis management perspective.
Kim was likely limited in how critical she could be, and what she could say, due to her contractual obligations to the brand as an ambassador.